At True Worth Marketing, we help ambitious businesses stand out, drive meaningful growth, and keep their most valuable customers – through smart strategies that just work.
Founded by Craig Dodsworth and strengthened by a team of experienced associates, we bring together decades of Senior marketing experience across Construction, Manufacturing and Professional Services sectors.
We guide you through the development and execution of a variety of Marketing and Sales strategies that are built around your goals, your customers and your market – with minimal hassle and an eye for detail. We take care of the Marketing, so you can stay focussed on what matters most: running and developing your business.
Craig launched True Worth Marketing after 20+ years in senior, board level Marketing roles with Portakabin, Saint-Gobain, Zentia and SIG plc. He continues to lead every engagement, ensuring clients benefit from both strategic vision and hands-on execution. He is based in North Yorkshire and with his team of specialist associates supports businesses across the UK.
We’re a Consultancy – Not an Agency
We don’t just “do Marketing” – we build and execute plans that are tailored to your business and designed to drive results. You get big-picture thinking and senior-level experience without the bloated agency price tag.
Strategies that Drive Growth
Whether you need help standing out in the market, launching a product, ensuring your website drives better conversions or understanding your customers better – we create actionable plans that deliver impact. No fluff. No guesswork. Just Marketing that shifts the dial.
We Make You Stand Out
Your business is unique, and your Marketing should reflect that. Our approach ensures that your brand doesn’t just compete – it leads. We help you to be consistent, credible and compelling to the people who matter most.
Real Expertise, Proven Results
As multiple-time winners of the Construction Marketing Awards, we know what works. Whether it’s a long-term partnership or a one-off project, we work flexibly to suit your needs.